About Us

Nothing beats knowledge and experience when choosing someone to assist you in the purchase of insurance and other financial products. Our team at VIP Capital, Inc. brings years of industry know-how to the table. You can count on us to find the ideal products and services that meet your needs.

President - Richard W. Sowers

Rick began his career with Merrill Lynch in 1979, at the McLean, Virginia office.  Shortly thereafter he was selected for and completed Merrill’s Management Development Program.  He was then offered a management position at the Akron, Ohio branch office.  After several management positions and invaluable additional training and experience, Rick ultimately ended up in Florida at PaineWebber when he and his family moved here in 1990. 

In 1998, Rick started VIP Capital, Inc. at the Countryside location in Clearwater to serve the life insurance and annuity needs of advisors and their clients.  At that time, he was already helping clients and independent advisors in Financial Services through his affiliation as Branch Manager with LifeMark Securities Corp.*, a full-service Broker-Dealer firm headquartered in Rochester, New York.  It was natural to begin offering life insurance and guaranteed annuities directly to his clients and other advisors. Now, more than 2 decades later, VIP Capital, Inc. and the securities Branch Office of LifeMark Securities Corp.* are going strong!

It is through his affiliation with LifeMark Securities Corp.*, as Registered Principal and Branch Manager, Rick offers securities such as Stocks, Bonds, Mutual Funds, REITs, and Variable Annuities.  Additionally, as an Investment Advisory Representative (IAR) of LifeMark’s Registered Investment Advisory (RIA), he offers Financial Planning and Portfolio Management services. 

Call for an appointment today! (727) 712-3200

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